Today…teens are too smart for cigarettes, but vaping, and e-cigarettes are “safer” to them…know this:

-More than a quarter-million youth who had never smoked a cigarette used e-cigarettes in 2013

-Youth who have used e-cigarettes/vaporizers are almost twice as likely to have intentions to smoke conventional cigarettes

This is why for the past 25  years Kaiser Permanente has sponsored the “Don’t Buy The Lie” Anti Smoking Program within the Greater Sacramento area. Let’s face it…the tobacco industry hasn’t given up on directly targeting our youth. Let’s help encourage our youth to become the first smoke free generation!

If you have questions about our school program or contest please contact Tamara Wilgus at or 916-591-9420.